21st Century Girl
This first chapter of the MECCA Archive is a tribute to the women, products, aesthetics and ideas that shaped beauty since the year 2000 – told through the voices of those who lived it and led it.
Explore how women are building the story of beauty: founders, creators, shapers of taste, identity and culture. Their perspectives widened the lens.
The Beauty Zeitgeist
Justine Cullen unpacks a time capsule of the beauty moments that shaped how we see ourselves.
The First Time I Felt Beautiful
How advocate Jess Quinn went from trying to blend in to boldly belonging.
Coming Home to Dance
The undoing of roles Mimi El Ashiry once wore as amour.
The Beauty of the Light
How Ruby Pedder was inspired by the beauty found in the in-between.
How a Pink Skirt and Sparkles Helped Me Shine
Chloé Hayden on finding radiance in a neoprene skirt, old Dr. Martens, sparkles and a flower crown.
The Dinner Party
A tapestry of women’s stories, roots and beauty from around the world.
The Beauty Zeitgeist
Justine Cullen unpacks a time capsule of the beauty moments that shaped how we see ourselves.
The First Time I Felt Beautiful
How advocate Jess Quinn went from trying to blend in to boldly belonging.
Coming Home to Dance
The undoing of roles Mimi El Ashiry once wore as amour.
The Beauty of the Light
How Ruby Pedder was inspired by the beauty found in the in-between.
How a Pink Skirt and Sparkles Helped Me Shine
Chloé Hayden on finding radiance in a neoprene skirt, old Dr. Martens, sparkles and a flower crown.
The Dinner Party
A tapestry of women’s stories, roots and beauty from around the world.
Messy, Joyful, Ours
Anita Bhagwandas on the future of beauty.
The Secret Life of Teenage Girls
The Flourish Journey’s Ashani Dante on the mess, magic and unseen truths of girlhood.
The Story Behind Lady Alchemist
Te Manaia Jennings on the sacred process of turning pain into power.
New Tides Rising
Amy Liu’s Tower 28 redefines LA beauty for every face and skin type.
The Beauty We Inherit
YWCA Aotearoa’s Angela Barnett on seeing ourselves through the people we come from.
The Velvet Dress
From boyhood secret to The Man Cave, a journey to fearless self-expression.
Messy, Joyful, Ours
Anita Bhagwandas on the future of beauty.
The Secret Life of Teenage Girls
The Flourish Journey’s Ashani Dante on the mess, magic and unseen truths of girlhood.
The Story Behind Lady Alchemist
Te Manaia Jennings on the sacred process of turning pain into power.
New Tides Rising
Amy Liu’s Tower 28 redefines LA beauty for every face and skin type.
The Beauty We Inherit
YWCA Aotearoa’s Angela Barnett on seeing ourselves through the people we come from.
The Velvet Dress
From boyhood secret to The Man Cave, a journey to fearless self-expression.