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An award-winning mascara that lengthens, lifts, and separates - now with more planet-friendly packaging. This cult-favorite mascara takes lashes beyond their limits - naturally. The dual-sided wand catches every lash for eye-opening length and definition. Long-lasting formula resists clumping, flaking, and smudging. New lighter, mono-material tube reduces carbon emissions by 46% and waste by up to 20%.*
*Compared to previous packaging.
This brand is Leaping Bunny-certified cruelty free.
Arginine: haircare hero that helps fortify and reinforce lashes from within.
Organic Shea Butter: weightlessly conditions and adds a soft, flexible feel.
Beeswax: helps seal in moisture for nourished, healthy-looking lashes.
Glide the shorter side of the dual-sided wand through lashes to lift and define.
Use the longer, comb-like side to lengthen and separate each lash.
Apply more coats for a bolder look.
For extra lift and curl, use an eyelash curler before applying.
To remove, rinse with warm water—no makeup remover needed.
I-049793
"The comb side of the brush is fantastic, and it consistently gives me incredible length"
Kimberely, Support Centre