A globally recognized biomedical scientist and physician, and leading expert in the field of stem cell biology and regenerative medicine, Professor Bader co-founded the line of “too good to be true” formulas with CEO Charles Rosier, an entrepreneurial, science-minded investor who put everything on the line – his home, his savings, and his reputation – to bring the Augustinus Bader brand to life, and fuel Professor Bader’s greater work in skin, science and epigenetics.
The two go deep into the science of the brand – including the process of transforming Professor Bader’s astonishing medical breakthroughs in wound healing into a revolutionary skin-healing cream that appealed to the masses – and talk about how, with no marketing or PR, their products got into the hands of Don Johnson, Melanie Griffiths, Brad Pitt and Courtney Cox.
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