As our fragrance expert Laura Curtis explains on the MECCA Talks podcast, our sense of smell ignites our memories and emotions, making it one of the most powerful and personal of the five. It’s what makes fragrance a personal (and important!) beauty purchase.
One of the most innovative and intriguing fragrance brands on the scene is Vyrao, the brainchild of Australian-born Londoner, fashion icon and Reiki trainee, Yasmin Sewell. With Vyrao, Sewell takes Curtis’ words to a whole new level, harnessing the power of scent into a New Age fragrance brand that fuses creative energy with master perfumery. She calls it "high vibration fragrance".
For the astrology-guided, tarot-reading, meditative-types, you’re going to fall in love with the energy and design of the bottle, each with a charged Herkimer diamond. And for the skeptical? Keep your mind open to a collection of great, modern scents (in exceptionally beautiful packaging).
Here’s everything you need to know about our top five Vyrao products.