Oribe

Bright Blonde Essential Priming Serum 100ml

The MECCA view

An essential first step when caring for blonde hair. Specially formulated with violet and pearlized pigments, our brightening serum tones and eliminates brassiness while replenishing moisture and protecting up to 450°F. Hair is left restored, touchably soft and lit from within.

Brightens, tones and eliminates brassiness

Provides 450°F heat protection.

Helps to repair and strengthen over-processed, brittle hair.

Replenishes lost moisture to hydrate and restore softness to dry hair.

Smoothes the cuticle and helps to improve elasticity.

Key ingredients

Violet and reflective pearlized pigments: correct brassiness, tone highlights and impart luminescent brightness and shine.

Brightening complex: lemon, ginger root and chamomile extracts optimize shade, tonality and luminosity.

Oribe signature complex: watermelon, Lychee and Edelweiss Flower defend hair from oxidative stress, photoaging and the deterioration of natural keratin while protecting from the drying, damaging and color-depleting effects of the elements.

Sodium hyaluronate: absorbs into hair to moisturize while Hydrolyzed Hyaluronic Acid acts as barrier on the hair fiber to lock in hydration and protect from moisture loss.

Usage

Work through damp hair before styling to protect, tone and hydrate.

Item Code

I-070224